case study

UE helps JLL digitalize commercial real estate services

Building digital communities

Jones Lang LaSalle Incorporated (JLL) is a global commercial real estate services company, founded in the United Kingdom with offices in 280 countries. The company also provides investment management services worldwide, including services to institutional and retail investors, and to high-net-worth individuals. The company is ranked 189th on the Fortune 500

JLL website features well-organized and effectively presented information with accompanying multimedia visuals. This complex WCM solution is both multimarket, and multilingual.

JLL website goes far beyond just providing information. As Chris Ireland, CEO of JLL UK highlights “Real estate is not just about property, it’s also about building communities”

United Experts’ advising was instrumental to ensure architecture, development, and editorial implementation of this robust WCM solution were optimized for usability,  performance, and security. United Experts enabled the JLL digital team to maintain this complex project independently through extensive coaching of developers, marketers, and content editors. We also streamlined the CMS workflow to enable efficient content staging which greatly contributes to safe and efficient content editing while enabling possibilities for content experimentation.